Author Archives: seo

CHAAYOS Launches Face Recognition Process in Its Outlets

#CHAAYOS is one of the biggest Chai companies in India. As of November 2019, India still does not have face recognition norms. #Chaayos has installed (AI Camera) automatic face recognition systems at its outlets to switch mobile number OTP. #Chaayos reportedly uses automatic face recognition technology that permits devices to spot users by their faces […]

An Insight into On-Page SEO

  The first rule of on-page SEO is to think about what your target users might be searching for and make sure those keywords are on the page. This increases the possibility of reaching those users as they go to Google, Bing or other search engines   On-Page SEO is basically about two things:   […]

Easy Way to Understand Social Media Marketing(SMM)

Business in the present day and age is ruled by clients and their requests. Individuals want to see referrals, audits over Google list items, or a site before buying an item. To remain by the stream, we have to realize what individuals state about us.   Social Media: It is a stage that gives us […]

Importance of SEO and SEM for Any Business

  Internet marketing is a process of advertising the products or services among the internet users through social media, search engine, banner ads on specific websites, email and app development. It increases the amount and quality of sales leads of desired products or services. Search Engine Marketing (SEM) is the arrangement of training that includes […]

Organic Marketing & Paid Marketing

  The most significant Rule in marketing “Discover a need in the market and fill it exclusively” Organic Marketing It is an unpaid type of search engine marketing (SEM) and furthermore known as search engine optimization (SEO). A lot of retail traffic through web indexes starts from organic (normal) as opposed to supported (paid) joins. […]

How Voice Search is Beneficial for Us

    Today, Voice search is part of the daily routine of digital users. Naturally, how we approach voice search will be vastly different from that of text-based searches.     • Voice search technology is easily available for mass market consumer devices, and users are actively adopting its use. Voice searches are growing day by […]

Google Analytics – An Ideal Tool To Analise Your Website Traffic

Google Analytics is a cloud-based analytics tool that is used to measure and report website traffic. It is considered one of the excellent tools that helps evaluate the number of visitors coming to the website. Google Analytics encourages you to break down guest traffic and portray your group of spectators and their needs. It gives […]


  BERT or you say Bidirectional Encoder Representations from Transformers   Google declared that it has been revealing another update called Bert. This is the latest change in search after Rankbrain.   This algorithm update is more applicable for searchers and it makes a superior experience for you and every other person who uses Google. […]

Things To Keep In Mind When Implementing ASO

    App Store Optimization(ASO for short) is a technique that enhances the visibility of apps in the app store.   ASO is often referred to as SEO (Search Engine Optimization), which describes a similar marketing-related process of boosting your web content within search engine results. The most important difference between SEO and ASO is […]

5 Awesome Factors of Google Search Console

Guide to Google Search Console: Google Search Console (previously known as Webmaster Tools) is a tool that provides insights from Google about your website. It also tells us how website insights are discovered, viewed and how they can be improved. Firstly, the website admin will have to add and verify site ownership before they can […]